Why companies should invest in AI skills now
The change has long since begun: Artificial intelligence is changing our working world, our processes and the expectations of companies. At the same time, the new one I HAVE Act Companies face clear requirements – especially with regard to the competent and responsible use of AI.
Die AI.ACADEMYan initiative by AI.HAMBURGpart of the AI.GROUP, supports companies in actively shaping this change. Our goal: Making employees fit for a future with AI – practical, strategic and legally compliant.
We will start in April and May 2025 five intensive workshopsthat are specifically tailored to the needs of specialists and managers in medium-sized businesses and corporates.
What is the AI.ACADEMY?
The AI.ACADEMY is a modular training platform for companies that want to understand, use and strategically anchor artificial intelligence – without buzzwords, but with a clear practical relevance.
We offer:
- Workshops for teams and managers who want to delve deeper into specific subject areas of artificial intelligence.
- Inhouse-Workshops: Exclusive formats that are carried out exclusively within one company – without participants from other organizations. Content and process are tailored precisely to the respective team and the company context.
Our content is aimed at decision-makers, those responsible for innovation, HR and digital teams as well as product developers and compliance officers.
The EU AI Act: mandatory training for companies
With the I HAVE Act The European Union has created a clear legal framework for the use of artificial intelligence. The legal text obliges companies to to train their employees in how to use AI – especially when so-called High-Risk AI Systems are in use.
The requirements at a glance:
- Companies must ensure that their employees are… appropriate level of AI literacy have a basic understanding of how AI works, risks and responsible use.
- The obligation to train applies regardless of the size of the company – SMEs are also affected.
- The content of the training should be based on the role, previous knowledge and the specific operational context of the employees.
- One is particularly important for critical applications (e.g. in HR, lending or medical analysis). Documented training required by law.
The good news: Companies have scope for design – and with the AI.ACADEMY they now have a concrete offer to implement these requirements in a practical way.
The first workshops in April and May at a glance
April 23 – Artificial Intelligence for Sales and Marketing
Understanding, introducing and anchoring AI – practical and strategic
👤 with Tim Cortinovis | 🎯 Target group: Marketing & sales managers
You will learn how AI is already being successfully used in marketing and sales processes today – from the use of smart tools to the automation of entire campaigns. The workshop provides concrete use cases, frameworks and success factors for the introduction.
Book this workshop
29. April – Artificial Intelligence (AI) Today
More than ChatGPT – faster, more innovative and more efficient with AI?
👤 with Gunnar Brune | 🎯 Target group: strategists, decision-makers, those responsible for innovation
AI is more than chatbots: In this workshop you will learn how AI can create added value along the entire value chain – from product development to internal process optimization.
Book this workshop
08. May – The EU Artificial Intelligence Act (EU AI ACT)
Understand requirements and act correctly as an employer
👤 with Felix Broßmann | 🎯 Target group: Managers, HR, Legal
In this half-day workshop, you will learn what legal obligations arise from the AI Act – from risk classifications to documentation requirements and training requirements. You will receive concrete tools for implementation in the company.
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12. May – Introduction to Artificial Intelligence (AI)
Basics, applications and opportunities
👤 with Dietlind Wittig | 🎯 Target group: specialists and managers (beginners)
The ideal introduction for anyone who wants to build a realistic, understandable and practical basic understanding of AI. You will find out how AI is used in companies – and what opportunities and limitations there are.
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15. May – AI product & business model development
Agile to the vision – rethink your own business model with AI
👤 with Dr. uve samuels | 🎯 Target group: C-level, managers, product owners
Using agile methods and AI to create a new business model: In this workshop you will analyze existing structures, identify innovation potential and develop initial prototypes – creatively, iteratively and with a clear practical relevance.
Book this workshop
Now is the right time
📌 The EU AI Act is not a thing of the future – it is current law.
📌 At the same time, artificial intelligence is an enormous opportunity for innovation, efficiency and competitiveness.
📌 With the AI.ACADEMY We give companies a concrete tool to combine the two: Regulatory & future competence.
📅 Secure your workshop space now and lay the foundation for future-proof AI competence in your company.
🔗 All dates and information can be found on our website.
We look forward to shaping the future with AI together with you!